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The Business Brief TUESDAY, 18 AUGUST 2026
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Gum Wrapper Ingenuity

1 source ·1 article ·2h ago

In 2001, 24/7 Real Media needed cash and decided to sell a piece of its business. A gum wrapper gambit by their general counsel helped close the long-shot deal.

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Forbes 1

All coverage · 1 article

Forbes Business ·2h ago

Gum Wrapper Ingenuity

In 2001, 24/7 Real Media needed cash and decided to sell a piece of its business. A gum wrapper gambit by their general counsel helped close the long-shot deal.